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Three of the brand’s best-selling red lipsticks, in a Travel Exclusive boxed set sold at duty-free stores.
July 23, 2019
By: Marie Redding
Senior Editor
MAC Cosmetics has launched the Travel Powder Kiss Lipstick x 3 set, exclusively at MAC airport and duty-free stores. Designed for summer travelers, the set includes three of the brand’s best-selling red lipsticks in a carton. The carton is decorated with photos of each lipstick — against a backdrop that looks like each liopstick was swatched. The package enables shoppers to quickly see the tone of each red, compared side-by-side, without having to open the carton. MAC Cosmetics frequently launches travel exclusive kits, with different products — such as a mini powder with a lip color and applicator, or two lip glosses. Shoppers often post photos of the kits — showing the cartons — on Instagram using the hashtag, #MacDestinationFabulous. (See the second photo above.) Photos: (L) via Instagram/maccosmetics / (R) via Instagram
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